POLL: What local businesses do you wish were on Twitter?

June 23, 2009 by Josh Unfried  
Filed under Blog, Featured, Local

Every now and then we at MomFaves and MomWordOfMouth see a request from a raving fan - wishing his or her favorite local business would use Twitter to announce or share something they are dying to know.

Like this tweet today from @troy_k of Roseville, CA…

favetweet

What about you?

What favorite local business do you wish was on Twitter? AND… What do you wish they would tweet?

In an effort to help local businesses understand the power of Twitter, we are taking a comment poll on this post.

Leave a comment and/or send @MomWordOfMouth a tweet that completes this phrase:

I wish my favorite (local business) would use Twitter to announce (something you care to know)

Thanks!


Supercharge Positive Word-of-Mouth
Via Social Media

June 10, 2009 by suzhopkins  
Filed under Featured, Social Media News

“The Holy Grail for a marketer is positive word of mouth, ” says Dan McCarthy, CEO of Network Communications. “If you can capture this, it is the highest means of converting prospects to sales, and at the least expense. Social Media is a way to supercharge word of mouth.”

These observations–as well as findings that show an interesting shift in social media strategies as more businesses discover its value as a powerful tool for finding, engaging, and connecting with customers–are detailed in a new white paper survey report, The Coming Change in Social Media Business Applications: Separating the Biz from the Buzz, from .US.  You can access the full report for free here.

34 Million Moms Online
Less likely to use TV, Radio, or newspapers than before

June 8, 2009 by MomFaves Agency  
Filed under Blog, Digital Moms, Featured

According to a report published by eMarketer today called Moms Online: More Influential Than Ever, an estimated 34 million moms are online at least once a month.

Moms are the key decision-makers for many family purchases, and increasingly the information they obtain and activities they engage in online affect those decisions.

Key questions the “Moms Online” report answers:

  • How many mothers are online in the US?
  • What are the most common online activities and destinations for moms?
  • Why are moms so engaged with social media?
  • How do moms use online resources to aid purchase decisions?
  • And many others…

The Moms Online report aggregates the latest data from marketing and communications researchers with eMarketer analysis to provide the information you need to make quick, well-informed business decisions.

Social Media Marketing Survey Results–
Free Download

What are the top three business benefits of using social media? How can you measure social media marketing’s effectiveness? What are the most used and most effective social marketing tools? The answers to these questions and many others are revealed in Michael Stelzner’s insightful new white paper, ”Social Media Marketing Industry Report”, available as a free PDF download here.

socialmedia-copy

Grab your own copy of this valuable social media marketing resource here

Starbucks Serves Up New Integrated Ad Campaign

19starbucks01-600

Starbucks is brewing another one of its unique blends–this time, combining traditional print advertising–such as newspaper ads and billboards–with a double shot of social media strategy in a new branding campaign launched Tuesday in six major cities. Aimed at reaching a new, younger generation of coffee drinkers, the outreach campaign challenges people to find the new outdoor advertising posters and then post messages and photos of them on Twitter. 

Continue to read the full New York Times story

New Site Empowers Mom-Valued Brands

Delivering on MomFaves’ commitment to empower and promote local and national mom-valued brands, we’ve launched MomWordOfMouth.com — a go-to resource for businesses, causes and organizations that provide value to moms.

Here you will find the latest case studies, tips, articles, tools and special programs to help you grow your business by understanding and harnessing the power of mom word-of-mouth.

About MomFaves

momfaves_logono_slogan

MomFaves.com is the mom word-of-mouth network™ that reveals what moms love most.

Moms join MomFaves to submit, vote, share, promote and discuss mom-valued products, websites, charities, recipes, places, services, activities, remedies, events, news, entertainment, programs, photos and more.

MomFaves, Inc. develops technologies that empower moms to improve their collective voice, confidence and connectedness. It promotes mom-valued brands, connects brands to their mom fans and empowers the two to work together to improve the lives of more moms through explosive MomFaves word-of-mouth and hyper-relevant marketing campaigns. Campaigns are designed to fit the goals of each brand and offer direct access to highly influential mom networks and partners.

It is a privately held company headquartered in California.