Like this tweet today from @troy_k of Roseville, CA…

What about you?

What favorite local business do you wish was on Twitter? AND… What do you wish they would tweet?

In an effort to help local businesses understand the power of Twitter, we are taking a comment poll on this post.

Leave a comment and/or send @MomWordOfMouth a tweet that completes this phrase:

I wish my favorite (local business) would use Twitter to announce (something you care to know)…

Thanks!

These observations–as well as findings that show an interesting shift in social media strategies as more businesses discover its value as a powerful tool for finding, engaging, and connecting with customers–are detailed in a new white paper survey report, The Coming Change in Social Media Business Applications: Separating the Biz from the Buzz, from .US.  You can access the full report for free here.

Moms are the key decision-makers for many family purchases, and increasingly the information they obtain and activities they engage in online affect those decisions.

Key questions the “Moms Online” report answers:

• How many mothers are online in the US?
• What are the most common online activities and destinations for moms?
• Why are moms so engaged with social media?
• How do moms use online resources to aid purchase decisions?
• And many others…

The Moms Online report aggregates the latest data from marketing and communications researchers with eMarketer analysis to provide the information you need to make quick, well-informed business decisions.

• Is your non-profit organization located in Sac or Placer County?
• Are you empowered by mom volunteers or providing services to moms in the community?
• Want to learn how to use social media to enhance your outreach efforts?

The MomFaves’ Scholarship Program aims to honor and reward non-profit organizations empowered by moms or serving moms in the Sacramento and Placer County areas who want to learn how to integrate the right social media strategies into their outreach efforts.

How the Scholarship Works:

For every confirmed paid registration, MomFaves will select a non-profit organization and cover the cost of their admission to the Fast-Track Social Media Workshop training event scheduled July 27 — 28th at the University of Phoenix in Roseville, CA. Interested non-profit organizations can apply to the program by clicking on the button below and completing the attached entrance application.

The event is geared toward Sacramento area small business and local organizations who want to connect with mom consumers and grow their business–including: dentists, realtors, physicians, shops, restaurants, charitable causes, fitness studios, photographers, salons, and other service providers–the intensive, two-day training will provide a customized road map from some of the area’s top social media and mom marketing experts to help attendees understand, navigate, and integrate the right social media strategies into their marketing mix.

~ Apply Here ~

Overview :: Speakers :: Program :: Register :: Location :: Partners :: Sponsors

Grab your own copy of this valuable social media marketing resource here

Geared toward Sacramento area small business who want to connect with moms and grow their business–including: dentists, realtors, physicians, shops, fitness studios, photographers, and salons–the intensive, two-day training will provide a customized road map from some of the area’s top social media experts to help attendees understand, navigate, and integrate the right social media strategies into their marketing mix.

Specifics of the two-day program include:

• Guidelines For Representing Your Brand Online
• Top Social Media Networks, Sites and Tools (i.e. Twitter, Facebook, etc.)
  
• Business Blogging
• The Digital Mom & Mom Word-of-Mouth Marketing
• Small Business Case Studies
• Your Social Media Strategy
• Getting Started: Building Your Action Plan

Full details of the event, including the full program outline and speaker bios, are available by visiting: Social Media Fast-Track for Sacramento Small Businesses.

To register, visit:
Social Media Fast-Track Workshop registration.

Overview :: Speakers ::  Program ::  Register ::  Location ::  Partners ::  Sponsors

Starbucks is brewing another one of its unique blends–this time, combining traditional print advertising–such as newspaper ads and billboards–with a double shot of social media strategy in a new branding campaign launched Tuesday in six major cities. Aimed at reaching a new, younger generation of coffee drinkers, the outreach campaign challenges people to find the new outdoor advertising posters and then post messages and photos of them on Twitter. 

Continue to read the full New York Times story

Here you will find the latest case studies, tips, articles, tools and special programs to help you grow your business by understanding and harnessing the power of mom word-of-mouth.

About MomFaves

MomFaves.com is the mom word-of-mouth network™ that reveals what moms love most.

Moms join MomFaves to submit, vote, share, promote and discuss mom-valued products, websites, charities, recipes, places, services, activities, remedies, events, news, entertainment, programs, photos and more.

MomFaves, Inc. develops technologies that empower moms to improve their collective voice, confidence and connectedness. It promotes mom-valued brands, connects brands to their mom fans and empowers the two to work together to improve the lives of more moms through explosive MomFaves word-of-mouth and hyper-relevant marketing campaigns. Campaigns are designed to fit the goals of each brand and offer direct access to highly influential mom networks and partners.

It is a privately held company headquartered in California.

Christine is the proud author of the blog From Dates to Diapers, where she shares about life with little ones, offers advice and encouragement, and writes her thoughts and opinions on some of the greatest products on the market - those that make family life FUN.

In addition to being a mom, wife, laundry-hater, dish-washer, and boogie-wiper, Christine loves to connect with other moms in various social media spaces. She also enjoys building relationships with companies and brands on a daily basis. Christine was just tapped as one of Nielson’s Top 50 Power Moms, is one of Wal-Mart’s “ElevenMoms” and a spokesmom for Johnson’s Baby.

You can find Christine on various online social communities and speaking at conferences around the country.

blog | From Dates to Diapers : :  tweets | @youngmommy